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Session Information

[S11] Approaches to Fostering a SAIGAI BUNKA (culture of disaster preparedness): Insights from the Efforts of research and pilot experiments projects titled 'KURASHI TO MOSHIMO(emergency preparedness blended into daily routines)

Fri. March 7, 2025 17:00-18:00
Sendai International Center
Conference Bldg 2F - Hagi Conference Hall
Language:Japanese [with simultaneous interpretation]
 
OrganizerGranny Rideto, General Incorporated Association
  • SAIGAI BUNKA (Culture of Disaster Preparedness)
  • KURASHI TO MOSHIMO(emergency preparedness blended into daily routines)
  • Disaster-Resilient and Environmentally-Friendly City

Outline

Since the Great East Japan Earthquake on March 11, 2011, Sendai City has pursued a 'Disaster-Resilient and Environmentally Conscious City' initiative, preparing for future disasters and climate change risks. As part of efforts to create a community resilient to disasters, the annual 'Sendai Disaster Prevention Future Forum,' launched in 2016, has seen a steady increase in participants and exhibitors, reflecting sustained public interest in disaster preparedness. However, disaster readiness activities—such as food stockpiling and evacuation drills—are often perceived as optional obligations, leading to a sense of duty or forced compliance that can feel disconnected from people’s daily lives.
The key lesson from the Great East Japan Earthquake was that 'disasters can exceed our expectations.' In response, Sendai has focused on cultivating a 'culture of disaster preparedness' that assumes disasters will occur, fostering a society equipped with the resilience to overcome them. Recognizing the significance of this culture, Sendai has committed to creating this 'disaster culture' alongside its citizens.
This session introduces the 'Lifestyle and Emergency Preparedness Research Institute'—a disaster culture initiative aimed at integrating disaster preparedness into daily life through an approach grounded in enjoyment and curiosity. The presentation
will cover the project’s activities, achievements, and challenges.